Cadillac CTS-V, XLR-V and STS-V offered for free through the Xbox Marketplace.
role: associate creative director, art director
The first free downloadable content available for the Xbox 360. Marketing efforts included: microsite development, video trailer for Xbox Marketplace, lending actual Cadillac CTS-V's to video game editors to review; even designing a unique paint scheme for the Team Cadillac race car.