-
R/GA put "responsive design" theories into practice creating a single website experience optimized for any platform, browser and device—with a focus on tablet and mobile. The result is a complete front and back-end overhaul of greygoose.com with a new CMS and database for more nimble site updates and future enhancements.Advertising, Web Design, Mobile Design2012 -
Grey Goose asked R/GA to capture the excitement of the 2011 Breeders' Cup to push out across various social channels. We had four days notice to plan and get a crew down to Kentucky.Advertising, Creative Direction, Video Arts2012 -
The Grey Goose Summer Connections App finds those friends in which it has "been too long". Super techy algorithms were created to successfully identify which of your Facebook friends have been out of touch and worthy of a reunion over a summer cocktail.Advertising, Art Direction, Creative Direction2011 -
Pro Football Weekly was looking for a site refresh to accommodate more site content, revenue channels, and of course, scream FOOTBALL. Site comps developed with the folks at The Material Group.Art Direction, Design, Web Design2011 -
Shine a minty bright spotlight on the underground culture of inventors and artists who embrace life-after-mints. Efforts included editorial partnership with HowStuffWorks as well as launching Altoids into the world of Facebook for the first time.Advertising, Web Design2010 -
Site overhaul of cadillac.com. Branding, design, video production and site build. Rebuilt from the ground up (kinda like the brand itself).Advertising, Web Design, Art Direction2010 -
Showcase the anatomy of the circuit leading Team Cadillac race car and how it is from the same lineage as it's production line brother—the CTS-V. Engagement included a close partnership with Pratt & Miller Motorsports.Advertising, Web Design, Art Direction2010 -
The first free downloadable content available for the Xbox 360. Marketing efforts included: microsite development, video trailer for Xbox Marketplace, lending actual Cadillac CTS-V's to video game editors to review; even designing a unique paint scheme for the Team Cadillac race car.Advertising, Web Design, Gaming integration2010 -
More couture than thug, the entirely redesigned Escalade screamed style and fashion. So did the marketing efforts, which included premier launch events in NYC, LA and Miami.Advertising, Web Design, Art Direction2010 -
Market the launch of two unique flavors in a way that stimulates the senses of 16-22 year-olds and smacks 'em over the head at different touch points. "But it's just gum" you say? The first flavor: a simultaneous warm and cool mint. The other: a bubblegum that changes from sour to sweet. Pretty neat.Advertising, Web Design2010 -
5 unique flavors inspired 5 unique music playlists - only available at imeem.com. Oh, and one mean homepage takeover ad. note: imeem has since been acquired by myspace.comAdvertising, Web Design, Art Direction2010 -
Follow the adventures of Joe Torre as he transitions from NYC into his new life in Los Angeles. Audiences were introduced to Joe's fish out of water experiences with a high profile TV spot during the MLB All Star Weekend with traffic driving to weekly webisodes released on MLB.com. Fans could also follow Joe Torre's west coast escapades on a weekly MLB blog. Integrated campaign was a collaboration of DDB, Tribal DDB and The Marketing Arm.Advertising, Television, Web Design2011 -
iPhone application concept design for State Farm Insurance. Everyone should have a good neighbor nestled in your purse or pant pocket just in case...Advertising, Interaction Design, Mobile2010 -
Promotion partnership with Teen Vogue: Win a chance to be the next cover girl of L.e.i, a college scholarship and an internship at teen vogue. Online marketing efforts included standard and rich media units, full page takeovers and pre-roll video across the CW network of shows.Advertising, Art Direction2010 -
Elevate your World Cup Experience - whether you are in South Africa for the games or watching the action from your hometown. Either way, Budweiser will make it easy to connect with your team and fellow fans through your mobile phone.Advertising, Mobile2010 -
Album design for Chicago based-band Canasta. Sometimes you gotta do stuff for the greater good of rock n' roll.Art Direction, Print Design, Design2010 -
Proposed art direction to introduce United Airlines totally re-imagined International Business Class.Advertising, Art Direction2010 -
United Airlines: International Business Class
Reveal and rollout of United Airlines totally re-invented International Business Class seating, revolving around a true lie-flat bed.Advertising, Web Design, Art Direction2010 -
Identity, branding and website design for a boutique Chicago law firm.Branding, Art Direction, Web Design2010 -
Longstanding relationship that started with a site redesign and continued with enhancements, integrated marketing and philanthropic efforts. The Whirlpool brand we established online helped shape the brand voice across all communication channels including print, TV and in-store.Advertising, Web Design, Art Direction2010
jammin' while working. http://t.co/VY8kI9YE #Spotify
About 1 hour ago
I just finished a 9.03 mi run with Nike+ GPS. #nikeplus #makeitcount
About 4 hours ago
Pinworthy. RT @ShortList: The coolest movie posters ever are about to make your eyes VERY happy: http://t.co/UewuKa0w
About 6 hours ago
#achotee
May 19th at 9:17am
#chitown #ghosttown
May 18th at 8:40am
I just finished a 5.11 mi run with Nike+ GPS. #nikeplus #makeitcount
May 18th at 7:05am
I'm at Chicago O'Hare International Airport (ORD) (Chicago, IL) w/ 104 others http://t.co/n5GEcG5i
May 17th at 5:28am
I just finished a 3.11 mi run with Nike+ GPS. #nikeplus #makeitcount
May 16th at 7:25am
