12 Days of Pinterest

For each of the twelve days leading up to Christmas, R/GA helped our client released a new Pinterest board loaded with holiday inspiration and gift ideas. We placed digital gift boxes throughout themed pin boards, giving fans twelve days to unwrap a little holiday cheer in the form of gift cards, cash and a massive amount cheeky sharable gifts and tips.

view article: http://bit.ly/S7v93P
 
role: creative director
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